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	<title>Reinvent Retail &#124; Simple, usable tools for independent retailers. &#187; loyalty</title>
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		<title>Nice Kicks, or why we love Sole Classics</title>
		<link>http://www.reinventretail.com/2009/03/nice-kicks/</link>
		<comments>http://www.reinventretail.com/2009/03/nice-kicks/#comments</comments>
		<pubDate>Wed, 18 Mar 2009 13:34:23 +0000</pubDate>
		<dc:creator>Tyler</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[boutique]]></category>
		<category><![CDATA[clothing]]></category>
		<category><![CDATA[columbus]]></category>
		<category><![CDATA[exclusives]]></category>
		<category><![CDATA[loyalty]]></category>
		<category><![CDATA[retail]]></category>
		<category><![CDATA[shortnorth]]></category>
		<category><![CDATA[UNDFTD]]></category>

		<guid isPermaLink="false">http://www.reinventretail.com/?p=58</guid>
		<description><![CDATA[For an indie retailer, there are a lot of inexpensive yet effective ways to connect with customers &#8211; In-store exclusive events are always fun, gallery openings, in-store DJs.  Lately we&#8217;ve been seeing a lot of sweet blogs pop-up to showcase new product arrivals. There&#8217;s an awesome sneaker shop in our neighborhood, Sole Classics, which has [...]]]></description>
			<content:encoded><![CDATA[<p>For an indie retailer, there are a lot of inexpensive yet effective ways to connect with customers &#8211; In-store exclusive events are always fun, gallery openings, in-store DJs.  Lately we&#8217;ve been seeing a lot of sweet blogs pop-up to showcase new product arrivals.<br />
<a href="http://soleclassics.com/wordpress/?p=1516"><img class="alignnone size-medium wp-image-59" title="img_2604" src="http://www.reinventretail.com/wp-content/uploads/2009/03/img_2604-225x300.jpg" alt="img_2604" width="225" height="300" /></a></p>
<p>There&#8217;s an awesome sneaker shop in our neighborhood, Sole Classics, which has a pretty awesome product blog. They just posted some <a href="http://soleclassics.com/wordpress/?p=1516">sweet new arrivals from UNDFTD</a>.  The genius part is that they&#8217;re giving their blog readers an exclusive head-start, by not putting these items on the shelves for a week.  Tell them you saw them on their blog and they&#8217;ll sell it to you.  Great way to hype the blog and keep loyal customers loyaler (that&#8217;s not a word)  Anyway, pretty badass, great work Chri</p>
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